1031: Dan Mazzarini: Empowering Your Interior Design Team to Succeed

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Today With Dan Mazzarini:

Welcome to a Well-Designed Business. When you think about the future of your firm, what do you envision? Are you going to stay small? Or do you hope to grow your team? 

There’s no right or wrong answer. Different business owners have different goals. But if you do want to build a team, you have to learn how to lead efficiently, create strong processes, and cultivate the right team culture. 

My guest today, Dan Mazzarini, principal and creative director of BHDM desig, knows what it takes to manage a large team. 

On their website, BHDM design describes itself as a creative collective of designers, architects, artists, and illustrators—and they truly do approach their projects from this collective, collaborative perspective. Dan has worked hard to establish that collective—and today, he’s here to share how.

LuAnn Nigara and Dan Mazzarini’s Ah-Ha Moments

“With clarity comes confidence.” -Dan

“Having good partners in leadership, having trusted voices in the room, has helped me make decisions around the business on things that we do or don’t do and ways that we do or don’t grow the business.” -Dan

“You’re not angsting over not designing or having to manage people. It feels like what you’re saying is you find, connect with, and enjoy the parts in two very different roles—being creative and being the head of the company.” LuAnn

More About Dan Mazzarini

With a background in branding and retail design, Dan Mazzarini has an unique design capability to adapt to each client’s personal narrative and needs, never staying stagnant on one look. For 10 years, his designs helped define such brands as Michael Kors, Calvin Klein, Ralph Lauren, Waterworks, Movado and more.

Since launching BHDM in 2012, Mazzarini has parlayed his craft of storytelling through the built environment to a multitude of project types, including hotels, restaurants, food halls, start ups, corporate interiors, showrooms, pop-ups, and single and multi-family residential. He has worked in historic spaces like Grand Central Terminal and the Harvard Club of New York, and helped to create new concepts for Google, One Medical, Hudson’s Bay Company, and Target. Through the years he’s worked to enrich heritage brands such as Ralph Lauren, Kate Spade, and Calvin Klein, and define new brands like Tend, Real, and Casper.

Connect with Dan Mazzarini

BHMD Design

Archive By Dan Mazzarini

Instagram BHMD Design

Instagram Archive By Dan Mazzarini

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

The Hiring Toolkit Bundle

Chairman Of the Board with LuAnn Nigara

Other Shows:

WTFP #227 Rebecca Munster: The Art of Effective Organizational Development

AWDB #757 Power Talk Friday: Nitesh Chaudhary: Jaipur Living: The Manchaha Initiative

AWDB #811 Power Talk Friday: Heather Hansen: You Are Your Own Advocate

1030: In Good Company: CEO Conversations with Kate O’Hara: Insights and Strategies on Successful Scaling

1030 In Good Company Ceo Conversations With Kate O Hara Insights And Strategies On Successful Scaling Thumbnail.png

Today With Kate O’Hara:

Hi, welcome to A Well-Designed Business! In this episode, I sit down with the incredible Kate O’Hara to dive into the fascinating distinctions between growth-focused and scale-focused entrepreneurs. With her unique perspective as both a founder and a second-generation business owner, Kate shares invaluable insights on how mindset shifts are crucial as businesses evolve.

We discuss the importance of balancing sales drive with effective processes, the challenges of scaling, and the need for strong management structures. Whether you’re a solo entrepreneur or leading a growing team, this conversation is packed with actionable advice to help you navigate your business journey. Tune in to discover how to shift your mindset and strategies for sustainable success!

More About Kate O’Hara

Kate O’Hara grew up in the world of design. After a decade with the company, she stepped into the role of CEO + Creative Director, expanding the family design firm into new regions of the U.S. When she isn’t traveling between our Minnesota and Texas offices, you can find Kate speaking at conferences, working with our design team, and connecting with new clients and furniture lines.

Connect with Kate O’Hara

Website

Instagram

Facebook

Pinterest

Houzz

LinkedIn

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Kravet Workspace this fall in Basking Ridge, New Jersey

HPMKT this October 25th, 2024 co-hosted by Mydoma Studio

Other Shows:

AWDB #130: Kate O’Hara -Director of Marketing & Business Development for Martha O’Hara Interiors

AWDB #215: FaceBook Coaching Sessions- Show #1 with Kate O’Hara of Martha O’Hara Interiors

AWDB #958: Overheard: What I Wish I Knew Then: With Kate O’Hara, Erika Ward, Jennifer Stoner, and Alex Alonso

1029: Kelly O’Neil: Building Relationships with Builders

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Today With Kelly O’Neil:

Welcome to a Well-Designed Business. I have heard from so many of you interested in design-build—and most importantly, how to start building those relationships that bring you into the industry and position you as a go-to trusted designer. 

My guest today, Kelly O’Neil, has a lot of insight to share on that topic. She has cultivated strong relationships with builders, found ways to prove her value, and used processes not just in her design, but even in the way she networks and builds relationships. Today, she’s here to share how she did it and what she learned along the way.

LuAnn Nigara and Kelly O’Neil’s Ah-Ha Moments

“You have to handle both sides, the client and the builder, and keep both sides happy. But sometimes their lack of communication with each other puts you in the middle. So you find a way to smooth everybody out and make everybody happy.” -Kelly

“I love that you know that it’s the value of always keeping the pipeline going. You can’t just rely on what happened last week, last month, last year. You’ve always got to be building it.” -LuAnn

More About Kelly O’Neil

In the ever-evolving world of design, one name stands out – Kelly, the creative force behind Kelly O’Neil Design. With a mantra of “I’m in the business of making people happy,” Kelly has carved a niche for herself in the industry, transforming spaces into beautiful, functional homes that reflect the unique style and personality of each client.

Kelly’s journey in interior design began at Fairfield University, where she honed her skills and cultivated a passion that would propel her to create stunning homes across eight different states. From the vibrant energy of Florida to the cosmopolitan charm of New York, Kelly has left her mark, crafting spaces that seamlessly blend aesthetics with functionality.

Connect with Kelly O’Neil

Website

Instagram 

Facebook

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Book a quick intro call with Duke Renders!

Power Talk Friday Tour – October 25th!

Other Shows:

#451 Elissa Grayer: Starting From the Ground Up, After 19 Years

#951 Power Talk Friday: Duke Renders: More Interior Designers Share the Value Of Using Duke Renders For Your Rendering Projects

#878 Throwback Tuesday: Brad Leavitt: A Builder’s Perspective on the Design Build Process

#649: Power Talk Friday: Brad Leavitt: Understanding Design-Build from the Builder’s Perspective

#615: Power Talk Friday: Brad Leavitt: Overcoming Resistance in the Design-Build Process

#580: Brad Leavitt, AFT Construction: The Two “B” Words: Budget & Builders

#560: Brad Leavitt, AFT Construction: The Design Book

#542: Brad Leavitt: AFT Construction: A Builder’s Perspective on the Design Build Process

#281: What Would Lu Do?: Being the CEO – The Key to Your Business Success

1028: Power Talk Friday: Kristi Hopper: When Trust Is Shattered

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Today With Kristi Hopper:

Hi, welcome to A Well Designed Business! Today, Kristi Hopper shares a deeply personal and challenging experience as we talk about a situation that, sadly, has happened to others before: to discover that a long-trusted employee had been embezzling funds. Kristi bravely opens up about the emotional toll this betrayal took on her, the lessons learned, and the importance of implementing checks and balances in our businesses. Join us as we explore the realities of trust, the hard truths of small business ownership, and how we can protect ourselves from similar situations in the future.

LuAnn Nigara and Kristi Hopper’s Ah-Ha Moments

“As small business owners, we wear many hats, but we must ensure that we have checks and balances in place.” – Kristi Hopper

“When it comes to finances, a two-person check system can save you from devastating losses.” – LuAnn Nigara

“Investing in oversight and proper systems ultimately saves you money and heartache.” – Kristi Hopper

“Talking openly about these experiences helps us learn and protect ourselves and our businesses.” – Kristi Hopper

More About Kristi Hopper

Kristi Hopper is passionate about home and holds fast to the notion that design should be exceedingly personal. At the heart of her thriving 24 year-old interior design firm, is the simple-yet-profound belief that everyone should Love Where You Live.

Kristi’s multi-disciplinary approach carries a signature intelligence and ingenuity.

While her emphasis on the art of living is widely reflected in whole-home transformations, she possesses a holistic approach to design with residential and commercial projects, global vacation homes, product design and real estate.

Kristi serves on the Signature Kitchen Suite Design Council, has a product line with Harp and Finial, and she enjoys partnerships with Cozy Earth, Geometry House and Kelly O’Neal. Kristi fosters relationships within the design industry and serves as a panel and keynote speaker at DMC, High Point Market, the Vacation Rental Summit and other design events. Kristi opened the doors to her Lewisville offices in 2022, where her team and office pups welcome clients in style.

Kristi has garnered ASID and IDS awards and was deeply honored to be nominated a fourth time for an ART award. Kristi is a member of ASID, IDS and ART and serves her community with inexhaustible energy and enthusiasm.

Kristi and her husband, John, have two grown children, a puppy named Daisy, and live in Coppell, Texas

Connect with Kristi Hopper

Website

Instagram

Facebook

Pinterest

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Power Talk Friday Tour – October 25th!

1027: Elle Odoi & Yvette Pappoe: Striking the Balance: Creativity and Business Savvy in Their Interior Design Business

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Today With Elle Odoi & Yvette Pappoe:

In this episode, I sit down with Elle Odoi & Yvette Pappoe, the incredible sisters behind Décorelle Studio, a luxury interior design firm serving the DMV area and beyond. Elle, the CEO and Principal Designer, brings over a decade of experience to the table, along with an MBA and a certificate in Women’s Entrepreneurship from Cornell. Her sister Yvette, the Co-Founder and COO, is a licensed attorney and law professor who manages the firm’s operations with her sharp analytical skills.

Together, they share their journey of building a successful Black-owned, women-owned design business, discussing everything from the challenges they’ve faced to the importance of solid business processes. We dive into their approach to client management, pricing strategies, and the value of investing in professional photography and PR.

LuAnn Nigara, Elle Odoi & Yvette Pappoe’s Ah-Ha Moments

“As we’ve like changed our process and honed it, it has gotten us to the right people…to the right personalities, because that’s very important for us.” – Elle

“If you don’t want to make a mistake today, stay in bed. All right? Stay in bed because the rest of us are putting it on the line, and we’re doing our best. But you know what? Our best isn’t always good enough. Sometimes there are mistakes.” – LuAnn

“Process is really important. And I think people underestimate the purpose or the value of process. And I think we, in the beginning, underestimated the value of process.” – Yvette

More About Elle Odoi & Yvette Pappoe

We are Elle & Yvette, sisters and founders of Décorelle Studio, a luxury interior design firm servicing the DMV area and beyond. We founded Décorelle in 2018 to fill a gap in the interior design market – one that often fails to capture the newlyweds who just bought their first home, the empty nesters who want to reimagine their nest, or the bachelor(ette) who is just starting life out. Over the years, we have mastered the art of marrying the luxury that is interior design and accessibility that does not compromise quality and functionality.

Décorelle is a testament to our passion for interior design and unwavering belief that every individual deserves to experience the transformative power of a beautifully designed space.

Connect with Elle Odoi & Yvette Pappoe

Website

Instagram

TikTok

Pinterest

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Power Talk Friday Tour – October 25th!

Hiring Toolkit Bundle

Mydoma Studio

Duke Renders

Other Shows:

#905: Power Talk Friday: Duke Renders: Why Successful Design Firms Choose Duke Renders for Their Rendering Projects

#323: Amy Flurry: How to Pitch Press and Build Relationships

#816: Elsie St. Leger: Addressing Racial Inequality in the Design Industry

#908: Jessica Bantom: How to Be a Culturally Competent Design Activist & Why You Want to Be One (Part 1)

#912: Jessica Bantom Continued: Take Action With the Six Habits of Culturally Competent Designer

1026: What Would Lu Do?: Meet Me In High Point Fall 2024!

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Today With LuAnn Nigara:

Hi, welcome to A Well-Designed Business! In today’s episode we dive into the upcoming High Point Furniture Market Fall 2024! Join me as I share all the details about our amazing lineup of free panel discussions that you won’t want to miss. From turning your design passion into profit to harnessing technology in our industry, we’ll cover it all! Plus, I’ll be moderating sessions with some of the brightest minds in design. This is your chance to gain actionable insights, network with fellow creatives, and gear up for a successful 2025. Let’s get ready to elevate your business together!

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Power Talk Friday Tour – October 25th!

Other Shows:

AWDB #758: Sallie Lord: Collaboration over Competition in the Interior Design Community

AWDB #682: Flashback Friday: Laura & Cliff Muller: Four Point Design Build Firm

AWDB #830: Anne Gillyard: Capitalizing on Your “You” to Grow Your Interior Design Business

AWDB #790: Rick Campos: Design Biz Survival Guide- The Answer to All Your Business Questions

AWDB #774: Rick Campos: Design Biz Survival Guide Celebrates 4 Years!

AWDB #814: Michelle Lynne: What Constitutes Billable Hours in an Interior Design Business?

AWDB #996: Power Talk Friday: Katie Decker-Erickson: Building True Confidence Through Knowledge and Experience

AWDB #130: Kate O’Hara -Director of Marketing & Business Development for Martha O’Hara Interiors

AWDB #878: Throwback Tuesday: Brad Leavitt: A Builder’s Perspective on the Design Build Process

AWDB #646: Power Talk Friday: Brad Leavitt: Understanding Design-Build from the Builder’s Perspective

AWDB #615: Power Talk Friday: Brad Leavitt: Overcoming Resistance in the Design-Build Process

AWDB #960: Laura Hodges: The Behind the Scenes of the Southern Living Showhouse

AWDB #549: Corey Damen Jenkins #BLM: Time to Take the Baton

AWDB #388: Corey Damen Jenkins: Interior Designer, Furniture Designer, & Gentleman

AWDB #993: Libby Langdon: How to Create Long-term Income from Licensing Deals

AWDB #573: Cheryl Luckett, #BLM: See Something, Say Something

AWDB #397: Power Talk Friday: Where Are They Now?: Cheryl Luckett: Dwell By Cheryl

AWDB #677: Megan Molten: To Succeed, Focus on Your Why

AWDB #455: Megan Molten: Another Side Hustle Success Story

AWDB #738: Power Talk Friday: Beth Bender: Back End Operations for Your Interior Design Firm

AWDB #986: Power Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things

AWDB #895: Power Talk Friday: Sandra Funk: The Millionaire Mindset for Interior Designers

AWDB #278: Erika Ward – Master Business Skills 1st, Interior

AWDB #06: Identifying Your Transferable Skills with Erika Ward

1025: Jecks Stone: Designing Sustainable Spaces with People, Place, and Planet in Mind

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Today With Jecks Stone:

Today, we’re joined by Jecks Stone, a sustainability-focused interior designer and owner of Persona Abode Interiors. Jecks shares her journey from childhood ‘Earth Keeper’ to champion of ‘people, place, and planet’ design. We explore how she integrates environmental consciousness into her thriving business, from client interactions to material choices. Jecks reveals her unique approach to understanding client needs, balancing vegan principles with client preferences, and the power of active listening in design. We also discuss her involvement with Interior Design Declares, a global sustainability movement. This episode offers valuable insights for designers looking to create a more purposeful and environmentally responsible business.

LuAnn Nigara and Jecks Stone’s Ah-Ha Moments

“For me, interior design is way bigger than the space you’re in and the people in that space. It’s very much a holistic kind of approach to design which I think any kind of industry really should be thinking about. It’s my love and my career thinking about people of all aspects and places in all kinds of iterations as one environment that should go hand in hand,” – Jecks Stone

 “I express to my clients that, it’s not about showing your Pinterest images and telling me to go replicate that. I don’t do copy and paste. I’m delving into the heart of everything they need and want.” – Jecks Stone

More About Jecks Stone

Somewhat unexpectedly, Jecks set up Persona Abode Interiors in 2017 to specialize in designing eco conscious residential interiors, with a focus on designing for people and supporting world causes. It has been an interesting scenic journey so far for the company, which Jecks labels as the foundations for what’s to come.

In 2022, with legacy in mind, Jecks incorporated the company. Abode of Ophilus gives a nod to her late grandfather who wasn’t able to fulfill his dream of becoming an architect but had been an inspiration since childhood after building his own home in Jamaica.

Connect with Jecks Stone

Persona Abode WEB

Persona Abode IG

Persona Abode LinkedIn

Persona Abode email

Interior Design Declares Web

Interior Design Declares email

Interior Design Declares IG

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Power Talk Friday Tour – October 25th!

Get 10% of any one order of Kravet fabric, wallpaper, or trim by using our special code: AWDB10

Interior Design Declares – Resources

Amber De La Garza’s VIP Business Planning Event in Las Vegas, November 2nd and 3rd

Other Shows:

#117: Power Talk Friday: Deborah Rosenberg- Cruelty Free Design Certification is Here!

#683: Jessica Matteson: The Client Experience Is #1 in Design

#991: Chloe Bullock: Conscious Design

1024: On Air Strategy Sessions: Ciara King: Setting Yourself Apart and Landing Your First Client

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Today With Ciara King:

Welcome to a Well-Designed Business. Starting a design business is exciting, but it isn’t easy—especially when that first “real” client doesn’t come easily.

My guest for today’s on-air strategy session is in the thick of this tough spot and unsure how to move forward.

Today Ciara Robinson, founder of Ville Otis Interiors, joins me for a live coaching session to work through some of the hardest parts of starting a business—positioning yourself, converting leads, and landing that first client.

LuAnn Nigara and Ciara King’s Ah-Ha Moments

“Every one of you wants our homes to feel like us and make us feel good. But there’s a little nudge in why you’re doing it. And it could be as simple as I used to do it with clothing, but it only lasts for the five hours that you have that outfit on. I wanted it to last your whole day. Whatever it is, there’s a way to express that in the website, I’m sure of it.” -LuAnn

More About Ciara King

I’m Ciara King, proud owner and principal designer at Ville Otis Interiors, a full-service interior design firm nestled in the heart of Northern Georgia.

I’m taking a fresh approach to design that sets me apart from the crowd. Rather than chasing the latest trends, my focus is on delving into your distinct personality and preferences to craft a one-of-a-kind space that truly feels like home. I’m not just designing interiors; I’m bringing your authentic self to life in the very walls around you.

As someone who wears multiple hats, balancing the roles of a business owner, a wife, and a stepmom to three, I empathize with the desire to return to a relaxing and comfortable home, especially after a demanding day at work, a full day tending to the kids, and everything in between.

I believe in doing hard things and achieving the impossible, so allow me to take your vision, elevate it beyond your wildest dreams, and turn it into a reality. When you place your confidence in Ville Otis Interiors, you can expect open and transparent communication, along with a well-defined design process that will make your upcoming project a seamless and stress-free experience!

Connect with Ciara King

Website

Instagram 

Facebook 

Pinterest

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Book a quick intro call with Duke Renders!

ASID New Jersey Design Expo on October 8th, 2024 in Bell Works

Other Shows:

AWDB #174 Power Talk Friday- Fred Berns- Own Your “Only” Word & Tips to Discover Yours

AWDB #759 Power Talk Friday: Rachael Bozsik: Discover Your Goldmine and Unleash Your Marketing

AWDB #466 Power Talk Friday: Nicole Heymer: You’ve Defined Your Brand…Now What?

AWDB #362 Breegan Jane: Interior Designer, Podcaster, Entrepreneur

AWDB #833 Flashback Friday: Mikel Welch: Be Determined and Get the Job Done

AWDB #1010 Overheard: Developing Resilience in Interior Design Business Leadership with Antonio Deloatch Jr, Sandra Funk and Robin Burrill

1023: Devon and Michael Wegman: Flexing and Adapting as Your Interior Design Business Grows

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Today With Devon and Michael Wegman:

Welcome to a Well-Designed Business. As you know, husband and wife duos are near and dear to my heart, and we have had several great examples over the years who have shared their stories of how they divide responsibilities, support each other, and work as a team in their businesses. Today I am joined by another great spouse partnership, Devon and Michael Wegman. 

Devon and Michael talk about the importance of goal-setting, how to keep yourself grounded when you grow faster than you expect, and how they work together in their business.

LuAnn Nigara, Devon and Michael Wegman’s Ah-Ha Moments

“It’s almost like the scarier the leap is, the more motivated you are.” -Devon

“It’s important to set goals, and if you’re new to the idea, don’t obsess too much about what it exactly it is. You just need to have something to measure against.” -Michael

More About Devon and Michael Wegman

Devon was born and raised in Ridgewood, NJ, where her love of architecture and design first started. As a child, Devon was drawn to everything creative and artistic. When she was seven years old, her parents built a home in Cape Cod, MA, and Devon was exposed to the process of architecture, design and building. From this young age, she knew this was something she wanted to be a part of when she got older.

Michael Wegman is a dynamic and accomplished Owner and Principal at DGI

Design-Build, an innovative, multidisciplinary design-build business nationally recognized for incredible residential designs, use of cutting edge design and visualization software, and commitment to construction execution. Michael brings a unique blend of tech-savviness, operational acumen, and visionary leadership to the design-build industry, drawing on his multifaceted career in software sales, consulting, and business growth.

Today, Devon and Michael live in Lincoln Park, and recently moved the growing team into a fully renovated studio space in Chicago’s West Town neighborhood.

Connect with Devon and Michael Wegman

Website

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Power Talk Friday Tour – October 25th!

Hiring Toolkit Bundle

Other Shows:

AWDB #270 Shea & Syd McGee: Building a Design Empire Involves a Lot of Hustle

AWDB #885: Power Talk Friday: Stacey Brown Randall: Generate Business Referrals Without Asking

1022: Power Talk Friday: Sonia Barney: The Journey Post-Power Talk Friday Tour

1022 Power Talk Friday Sonia Barney The Journey Post Power Talk Friday Tour Thumbnail.png

Today With Sonia Barney:

Hello! Welcome to A Well-Designed Business! Today I sit down with Sonia Barney, a talented interior designer who turned her passion into a thriving business. Sonia shares her unique journey, from navigating the challenges of motherhood to discovering her entrepreneurial spirit. We dive into her experiences at Power Talk Friday in Las Vegas and discuss how embracing her strengths has allowed her to carve out a successful niche in the design industry.

More About Sonia Barney

I’m Sonia Barney, Owner and Principal Designer at Sonia Barney Design in Idaho Falls, Idaho. With a Bachelor’s Degree in Interior Design and 18+ years of experience in design, construction and education, and while raising two autistic boys with my engineer husband, I know firsthand that organization, planning, and strategic creativity are paramount. I opened my own business in 2015 and have spent the last 9 years thoughtfully building my business and team to provide expert design services in the East Idaho region. I am the first to admit that I am a total design nerd who prefers space planning and spreadsheets to pillows and décor. Organization and planning are my love languages thus our clients receive full design books and detailed specifications on all construction projects. No matter the project size, our goal is to provide clients with thoughtful, elevated solutions that contribute to exceptional living.

Connect with Sonia Barney

Website

Instagram

Facebook

Pinterest

Email

What’s new with LuAnn Nigara

The Power Talk Friday Tour

Watch the Docuseries!

https://www.luannnigara.com/cob

Get The Goodies!

For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

AudiobookThe Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

Join Eileen Hahn, Jennifer Tokatyan, Stacey Brown Randall, Rick Camposand me at High Point this October 25th for Power Talk Friday Tour!

Other Shows:

AWDB #803: Power Talk Friday: Amber De La Garza: Productivity is Personal – How to Create Systems that Will Work for You!

AWDB #574: Power Talk Friday: Deb Mitchell: Attract the Right Clients With Stand-Out Copy

AWDB #499: Power Talk Friday: Shauna Lynn Simon: Passion, Purpose, and Pink Hair – The Secret to My Success

AWDB #901: Power Talk Friday: Anna Nelson: The Power of Being a Strengths-Based Entrepreneur

AWDB #589: Power Talk Friday: Eileen Hahn: Scaling from 2 Million to 5 Million