Niching and the Ideal Client

Episodes of A Well-Designed Business®

The riches are in the niches.

Learn how scaling down your marketing efforts to a specific segment will help eliminate competition and improve your business model.

Episode 657

Power Talk Friday: Dolores Hirschmann: “Unlock Your Message, Unlock Your Business”

Today with Dolores Hirschmann Welcome to A Well-Designed Business. When someone asks you what you do, how clear are you? Are you able to communicate what you do, the value you bring to the table, who you... (READ THE FULL DESCRIPTION)

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01:05:41

657: Power Talk Friday: Dolores Hirschmann: “Unlock Your Message, Unlock Your Business”

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Episode 606

Phoebe Oldrey: How a Niche Can Give New Life to Your Business

Welcome to a Well-Designed Business! Today’s guest is Phoebe Oldrey. Phoebe is the founder of Smartstyle Interiors based in the UK. Oftentimes, designers feel like they can’t niche down, thinking that... (READ THE FULL DESCRIPTION)

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01:05:37

606: Phoebe Oldrey: How a Niche Can Give New Life to Your Business

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Episode 569

PTF: Mike Peterson: Leveraging Design’s Influence on Health & Wellness to Increase Your Value Proposition

Welcome to A Well-Designed Business, it’s Power Talk Friday! LuAnn is joined today by Mike Peterson, an experienced marketing and brand consultant who wants to emphasize an opportunity that our community... (READ THE FULL DESCRIPTION)

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569: PTF: Mike Peterson: Leveraging Design’s Influence on Health & Wellness to Increase Your Value Proposition

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Episode 494

Mimi Goldsmith: Take Action and Create Success

Welcome! We have Mimi Goldsmith, a loyal podcast listener, and the principal owner of her referral-based business, Style by Mimi G, with us on the show today. Mimi's bio is a perfect example of the lessons... (READ THE FULL DESCRIPTION)

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01:20:45

494: Mimi Goldsmith: Take Action and Create Success

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Episode 425

Misty Maxey: Niching, Coaching and Pushing Through Fear

Welcome to today's episode! We have Misty Maxey, the Bachelor Pad Designer, on the show with us today. Misty has decided to fully niche her business into designing strictly for bachelors. After spending... (READ THE FULL DESCRIPTION)