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What Level is Your Design Business?

How to Strategically Increase the Perceived Value of Your Services

Livingston, New Jersey
Monday, May 6 · 12 - 3pm ET

How to Strategically Increase the Perceived Value of Your Services

Take what you already do well and increase the value of it in the minds of potential clients. It’s about establishing trust and authority—long before the project begins.

What you’ll learn:

  • The two building blocks that define your value in potential clients’ minds—and how to adjust them at will
  • How to put your brand in the same mental category as other upscale brands—the ones they already like
  • What to specifically include on a website (and what not to include) when you’re looking to increase the perceived value of your services
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Masterclass with LuAnn Nigara

Edison, New Jersey
Wednesday, May 22nd, 2024

We are thrilled to extend an exclusive invitation to join us in Edison, NJ for an enriching Masterclass featuring none other than the esteemed LuAnn Nigara who will speak on The Art of Negotiation and Navigating Business in Economic Uncertainty.

 

LuAnn is more than a seasoned entrepreneur; she is a celebrated media personality and captivating keynote speaker. With three published books under her belt and a sought-after column, LuAnn has made waves internationally through her influential podcasts, “Window Treatments for Profit” and “A Well-Designed Business®”, boasting over 900 episodes and a staggering 8 million downloads. This promises to be an event not to be missed.

 

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The Power Talk Friday Tour

Florham Park, NJ
Friday, June 7th, 2024

Are you ready to grow? Then you’re invited.

It’s happening—the ultimate event for creative business owners in transition. I know you’ve got proven skills in your chosen field, but do you worry about the back end of your business?  If it’s time to scale up, whether it’s from a solo operation or from a small team, you need to get focused and clear on the next steps and we can help you with that.

Even if you’ve attended workshops, bought courses and read business books…this will be a game-changer for any designer in a growth phase. An amazing day of expert presentations, small group discussions with leaders in our field, good food, and top-notch networking, all in a welcoming, open, environment where you can ask the questions that need to be answered.

This is for you if you have a creative business—whether you are a window treatment pro, interior designer, photographer, interior stylist or you support these industries. If you’re getting ready to kick it up a notch, this is the place for you.

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RESACON 2024 KEYNOTE | Blueprint for Success: The Ten Non-Negotiables of Top Industry CEOs

Las Vegas, Nevada
July 25-28, 2024

In this RESACON Keynote Session, LuAnn Nigara shares valuable insights into the core principles that drive entrepreneurial success.

Discover the Ten Non-Negotiable’s that define top-performing design industry entrepreneurs, from establishing a clear mission to embracing continuous learning. Learn why building a dream team, streamlining operations, and making data-driven decisions is crucial to success. Understand the profound impact on your business of clear brand messaging, knowing your target market, and of delivering an exceptional client experience.

Plus, find out why genuine, meaningful relationships are essential to growth and prosperity. Get ready to transform your entrepreneurial journey and learn how to show up as the CEO of your interior design business.

Learn more & register
What Level is Your Design Business?