Lunch & Learn hosted by Window Works and LuAnn Nigara
Is your design or architecture firm making these 5 marketing mistakes? Join LuAnn Nigara at the Window Works Showroom for a Lunch & Learn to find out what these common marketing mistakes are, and how to avoid them to keep your pipeline full!
IWCE 2023 Expo: Attracting the Luxury Client: Build Revenue & Profit Margin Presented by: LuAnn Nigara, LuAnn Nigara Inc.
3 CEU CREDITS
(The highest profit margins are in the luxury level of the window treatment market, but how do you attract this market? Learn how.)
LuAnn has 40 years of experience selling both to the luxury consumer, as well as the luxury designer. Learn the best strategies for attracting, as well as serving, this segment of the marketplace. Increase your gross sales and your gross profits.
Learning Outcomes:
- Learn how to attract the luxury consumer and the luxury designer
- Learn keys for creating an experience they will return for over and over again
- Learn quoting, pricing and servicing strategies
IWCE 2023 Expo: Benchmark Numbers for a Profitable Business Presented by: Vince Nigara, Exciting Windows!
(Understanding your benchmark numbers is critical to operating a profitable business.)
Join Vince as he walks you through everything from how much your owner package should be to how much you should invest in marketing, in employee compensation packages, all the way to what your profit margins should be.
When you learn the numbers, you can lead and manage your company with confidence and strategy.
Learning Outcomes:
- Learn the milestone numbers and how to use them
- Use the data in your numbers to make sound decisions, no more guessing
- Learn what your total employee compensation packages should be
