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The Ideal Client

Joshua Smith: Sell the Experiences, Not the Commodity

Today With Joshua Smith: Welcome to A Well-Designed Business. Today, I am joined by Joshua Smith, of Joshua Smith Inc. Joshua draws on decades of experience transforming functional spaces into inspiring... (READ THE FULL DESCRIPTION)

Regan Baker: Building A Team That Supports Your Core Values

Today With Regan Baker: Welcome to A Well-Designed Business. Today, I am joined by Regan Baker, of Regan Baker Design. Have you ever had that client where you thought, “we could be friends!” How about... (READ THE FULL DESCRIPTION)

Sherry Schmidt: Closing the Sale in Commercial Interior Design

Today With Sherry Schmidt: Today I am joined by Sherry Schmidt, owner of Form and Function. With 20 years of experience in the industry, Sherry offers individualized one-stop residential and commercial... (READ THE FULL DESCRIPTION)

Gillian Segal: How and Where to Build a Professional Community

Today With Gillian Segal: Welcome to A Well-Designed Business. Today I am sitting down with Gillian Segal, owner of Gillian Segal Design and HUGE supporter of relationships. But that’s not Gillian’s... (READ THE FULL DESCRIPTION)

Brook Perdigon: Turning a Creative Passion Into a Thriving Business

Today With Brook Perdigon: Welcome to A Well-Designed Business. Today I am joined by Brook Perdigon, artist, designer, and owner of  Brook Perdigon Textiles (BPT). Brook emailed me describing her transition... (READ THE FULL DESCRIPTION)

Tiffany Cassidy: Niching into Vacation Home Design

Today with Tiffany Cassidy: Welcome to a Well-Designed Business. Today I am joined by Tiffany Cassidy, co-founder and principal designer of Lagnappe Custom Interiors. Tiffany and I discuss the fear some... (READ THE FULL DESCRIPTION)

What Level is Your Design Business?