Niching and the Ideal Client
The riches are in the niches.
Learn how scaling down your marketing efforts to a specific segment will help eliminate competition and improve your business model.
Today we have Jana Platina Phipps, affectionately known as the “Trim Queen” by her clients, as our guest on the show. Jana and LuAnn met each other in person last year at the IWCE in Charlotte, where... (READ THE FULL DESCRIPTION)
Power Talk Friday – Adam Urbanski: Dream Business Design Process – How to identify what you want most to sell to your most ideal client
The guest for today's Power Talk Friday is Adam Urbanski, aka The Millionaire Marketing Mentor and he's a real headliner in Online Marketing and Podcast circles! There are so many ways that Adam could... (READ THE FULL DESCRIPTION)
My guest today is Judi Kieffer, who has over 24 years’ experience in hospitality, luxury residential, and restaurant design. Her portfolio is full of top-tier projects and satisfied clients. In our conversation,... (READ THE FULL DESCRIPTION)
Today we have Lisa Escobar on the show and she has a Design Firm based in Las Vegas. Lisa was initially connected to LuAnn through Christie Leu (episode #182) and Darcy Hether (episode #220). Lisa, Christie,... (READ THE FULL DESCRIPTION)
Today we have Anne Rue on the show. Anne is the principal of Anne Rue Interiors and she has more than twenty years of experience in the world of Design, having worked with both high end residential and... (READ THE FULL DESCRIPTION)