Welcome back! On the show today I have Barbara Sallick! She is the Co-Founder and Senior Vice President of Design for Waterworks, and Author of ‘The Perfect Bath’. In 1978, Barbara and her husband Robert Sallick founded Waterworks, a luxury kitchen and bath brand in Danbury, Connecticut.

The two are dedicated to bringing the European style to the American bath market. In the years to follow Waterworks has transformed the kitchen and bath market. Barbara has applied her education and lifelong love for art, antiques, travel and the principles for architecture and decoration to educate those around her and to elevate the bath to a room that is as beautiful, personal, inviting as it is practical.

Today on the show Barbara is going to share with us the steps to confidentially design and execute a perfect bath project.

Show Notes:

• What sort of things does Waterworks help a person do?
• When should you have experts help you with your bathroom?
• Who do you need to have on your team when starting on a bathroom project?
• What is an architecture trim?
• Why is important to work with the right sales consultant for you?
• Why should you not be intimidated when walking into Waterworks?
• When should you bring your client to the showroom?
• How much homework should you do before you bring a client to the showroom?
• What sort of lingo should you have when coming to Waterworks?
• What sort of customer service does Waterworks have?
• When should you call the client service department when working with Waterworks?
• When did Barbara and her husband pivot their business, Waterworks?
• Why was this pivot such an important decision for more success for the business?
• What is her new book, The Perfect Bath about?

Resources:

https://www.waterworks.com

https://www.windowworks-nj.com/barbara

The Perfect Bath

Waterworks: Inventing Bath Style

On the show, today I have Kate O’ Hara of Martha O’ Hara Interiors. She is another guest that has been requested by a listener! Kate O’ Hara is the director of business and marketing development at the Minneapolis, Minnesota and Austin, Texas-based interior design firm Martha O’ Hara Interiors.

After pioneering the local firms’ expansion to national markets and international clientele. Kate was named one of Minnesota’s the top thirty-two under thirty-two marketing professionals. She has played a leading role growing and refining Martha O’ Hara marketing strategy and social media presence.

You will hear Kate talk about how they have over 200000 followers on Facebook and how they rated as a top industry expert on houzz.com. These things happened under Kate’s leadership. Her mother Martha runs their award winning interior design team which has been featured in local and national media.

Show Notes:

• How did Martha O’ Hara Interiors get started?
• What are some things that have made Martha O’ Hara Interiors successful?
• What should be on the hiring criteria?
• What is the interview all about?
• How many times should you “meet” someone before hiring them?
• What is the most important investment for the business?
• How does the hiring process work through Martha O’ Hara Interiors?
• How does the Houzz.com platform work for promoting business?
• How can you get more reviews on Houzz.com?
• What are some things you can do to get more followers?
• How does Martha O’Hara Interiors prepare for the questions going to be asked on Houzz.com?
• Any response is better than no response!
• How does different social media platforms work together for a better presence?

Resources:

https://www.houzz.com

https://www.oharainteriors.com

https://www.instagram.com/oharainteriorsofficial

https://www.facebook.com 

Today on the show we have Grace McNamara. Grace has owned and produced window fashion Vision magazine since 1986. Vision is the business publication for the window covering industry in North America. I can certainly attest to this, we have subscribed to this magazine since the very beginning of our business! It is always full from cover to cover of useful information. In addition, Grace also produces the international window coverings expo, the industries national trade show and educational conference. Also, in 1990 Grace developed the window fashion certified professionals program. The longest ongoing training for window coverings professionals. Grace is a member of the international furnishings and design association and a press member of ASID and IIDA.

Show Notes:

• What two areas has Grace niched her business in?
• Why did Grace choose window treatments?
• Is there anyone else that addresses this market the way that Grace does?
• How did she come across the cake design business?
• What was the practical and emotional situations when deciding to buy a business?
• Why is confidence so important when running a business?
• What is IWCE (International Window Coverings Expo)?
• Where is, the IWCE going to be held?
• What is going to be offered at IWCE that would be helpful to businesses?
• Who are some of the speakers that will be at IWCE?
• How many seminars does Grace have available for the Expo?
• How does she come up with the topics for the Expo?
• How do you register for the Expo seminars?
• Why did Grace decide to have the Expo in Charlotte this year?
• How many attendees are there generally at the expos?

Resources:

https://www.iwce-vision.com

https://www.wf-vision.com

https://windowworks-nj.com/join-luann-nigara-for-opening-ceremonies-iwce-2017/

Welcome back to another power talk Friday! I’m happy to let you know I have Marianne Cherico back with me! If you remember episode 75 Marianne and I talked about her philosophy on asking “what would the CEO do?” in order to get yourself organized daily, weekly and yearly.

Just to give you a reminder of who Marianne is and what she does she has owned and operated a successful home staging business since 2005. She also spent 27 years in the real estate business and 17 of those years she was part of a top producing New England real estate team.

Marianne has coached many home stagers all over the country on how to up-level their business by developing both mindset skills and strategy. She helps home stagers own their magnificent and create their life and a business that sets their souls on fire.

Show Notes:

• What do home stagers, in particular, seem to struggle with?
• What is the inner and outer game?
• How is the outer game affected by the inner game?
• How does she decide how and what a client needs to do to prioritize?
• What does she suggest clients do to get more business?
• What is Marianne’s tele summit: your home staging business on fire going to be about?
• Who are some of the speakers that will be on the tele summit and what are some of the topics will they be discussing?
• How does it work to be a part of tele summit?
• Is it free to be a part of tele summit?
• Who should listen to the tele summit?

Resources:

https://www.windowworks-nj.com 

https://www.coachingbymarianne.com

https://tinyurl.com/stagingsummit-luann