Lesley Myrick: Building a Business From the Ground Up, Again
Welcome to A Well-Designed Business! No matter where your business is, it’s going to take trial and error, iterating, learning, changing, and growing to take it to the next level. And if anybody knows how to build a business from the ground up in new locations multiple times, relying on solid networking and content marketing strategies to help her forge new connections and succeed in new places, it’s today’s guest. LuAnn welcomes Lesley Myrick back to the show. Listen in to learn what Lesley has to say about building a successful business, even when you’re starting in a brand new place.
Lesley Myrick is an adventurous, organized, and enthusiastic interior designer in the Atlanta, Georgia area (and she works with clients all over the US and Canada, too). Lesley is originally from Canada and has lived and worked in Toronto, Ontario; Los Angeles, California; Waco, Texas; and now Macon, Georgia. She earned an honors diploma in interior design from Sheridan College in 2005 and launched Lesley Myrick Art + Design in 2015. She works with high-achieving women who are ambitious, adaptable, and committed to personal and professional growth. Lesley helps these driven women bust out of boring homes and helps new interior designers launch kickass businesses they love.
Show Highlights:
- Lesley describes the moment she knew she needed to step out on her own.
- Intuition plays a part in making good decisions about your business.
- Niching down is how to find the best clients.
- Lesley also coaches designers that are coming into the design field as a second career.
- Appearing as a guest speaker has turned out to be a better networking ROI for Lesley.
- Lesley shares many ways to build your business.
- Elevate your design to differentiate yourself from other designers.
- Lesley blocks time for blogging, marketing, and other tasks.
- LuAnn and Lesley discuss the ins and outs of HARO (Help a Reporter Out).
- Lesley dishes on her Bust Out of Boring
- How the coronavirus event actually helped to streamline some of Lesley’s decisions.
- A “Freebies” webpage is value-added! Lesley shares some tips to maximize its impact.
- Reading The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone by Matthew Pollard with Derek Lewis was a game-changer for Lesley in understanding how to turn potential clients into actual clients.
- How your stories can help close a sale.
Connect with Lesley!
Lesley’s Website
Lesley’s Freebies
Lesley’s Instagram
Lesley’s Podcast Bust Out of Boring
Lesley’s Email
#BizTipMonday emails + Resources for Interior Designers
Links :
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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
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Other shows mentioned to link:
#37 Lesley Myrick – Strategies I Used to Build My Business
#203 Darla Powell – How to Launch an Interior Design Firm
#330 Darla Powell: Darla Powell Interiors 18 Months After Opening
#15 Nancy Ganzekaufer- Niche is Rich
#159 Power Talk Friday – Nancy Ganzekaufer – How To Get Confident & Clear on What You Offer
#256 Nancy Ganzekaufer- A Powerful Strategy to Attract More Clients
#389 Power Talk Friday: Nancy Ganzekaufer: The Interior Design Profit Formula
#82 Deborah Rosenberg – Tailoring Your Interior Design Firm to Your Core Beliefs
#117 Power Talk Friday: Deborah Rosenberg- Cruelty Free Design Certification is Here!