271: Power Talk Friday: Husband & Wife Teams- This Week is LuAnn & Vin Nigara

Welcome to today’s episode of Power Talk Friday! LuAnn has a really special treat in store for you today – her husband, Vince will be joining her on the show! LuAnn has recently had a lot of people asking her to address the topic of husband and wife teams, working together.

She recently interviewed Syd and Shea McGee, of Studio McGee (#270) and there are also a few more interviews scheduled with husband and wife teams, which are to be aired in the near future. Vince has already appeared on the show once before, where he talked to LuAnn about the kind of advice that he would give to new entrepreneurs just starting out in their business. He discussed establishing a mission, core values and also systems. So if you’re interested in finding out more about any of that, please go back and listen to episode #78. Today, LuAnn and Vince will be talking about how they’ve managed to be in business together for so many years, and still, like (let alone love) each other! Listen in to find out more!

Vince is the brains behind the finances at Window Works, with a degree in Accounting and also an MBA in Business. He has been the fearless leader at Window Works for thirty-five years this December and he has achieved a very recognizable level of stature within their Window Treatment and Awning community. He has served on a number of Marketing and Operations Advisory Boards, for Window Works and for Dorosol (The Awning Company that they use most often) and he served for just less than two years as the Vice President of Franchise Sales, for Decorating Den. Listen in today, to find out more about how Vince and LuAnn have managed to work together, really successfully, for so long.

Show highlights:

  • Vince shares some of the core reasons that he thinks they have managed to work so happily and successfully with each other and with their third partner, Bill.
  • How the Universe has really gifted them with their different yet clearly defined roles within their business.
  • Recognizing their very different strengths and skills, which really blend well together, for the benefit of their business.
  • Not micromanaging each other or their staff really works well for Vince and LuAnn.
  • What makes a really great Salesperson.
  • Their ‘code’ of who gets the final say if there’s a disagreement about something in the business. (Unless it’s a money decision).
  • Letting go of your inner ‘control freak’ to find harmony in your business relationships.
  • The importance of moving on after a deal has been done and signed off, regardless of what may transpire later.
  • The importance of having a basis of respect in any relationship to avoid issues.
  • It’s so much easier to be in business with your spouse when you really do love and care for one another.
  • Observing the fine line of respect/familiarity.
  • Always keeping the bigger picture (the business) in mind when disagreements arise.
  • The benefits of using rationality rather than emotional manipulation.
  • Delineating responsibilities yet allowing people to grow by allowing them to work within their strengths and to run with what they do really well.
  • It really helps to curb disagreements if you can actually feel the pain of your partner.
  • Always keeping what’s best for the business uppermost in mind.

Links:

Previous shows mentioned in this episode:

Vince Nigara #78

Syd and Shea McGee #270

270: Shea & Syd McGee: Building a Design Empire Involves a Lot of Hustle

Welcome to today’s show! We really have the most amazing surprise for all of you today- we have Syd and Shea McGee, of Studio McGee on the show with us! Shea was on the show about a month ago, (episode #236) where she talked about how Studio McGee was created in a spare bedroom and then, after many late nights of brainstorming and sharing their dreams, Shea and Syd decided to turn what was a small business for a stay at home mom, into something way beyond that.

Today, you will hear Shea discuss how she always knew that she wanted to do high-end Design. She also talks about two business decisions that Syd was instrumental in making very early on, which allowed them to attract the kind of client that they really wanted to work with and she explains how Syd has also really helped her to approach certain problems in business with the right perspective.  Listen in to find out more about this dynamic duo and their approach to running a really successful business.    

Studio McGee has been featured in House Beautiful, Domain Home, Design Sponge, Apartment Therapy, SMP Living and One Kings Lane, as well as many others. This show will also appear as a video on LuAnn’s Youtube channel. (Go to Youtube for A Well Designed Business.) Listen in today and experience the really tangible love, respect, and admiration that these two have for one another and discover how Shea’s dream to build a Design Empire is fast becoming a reality.

Show highlights:

  • What was going on in Syd’s mind when they made the decision to move to Utah.
  • Shea explains how Syd got involved bringing his really valuable perspective to the business.
  • How Syd managed to figure out a way organize the operations side of their business by assessing the problems and then finding solutions.
  • How Syd managed to streamline their systems by building their own internal software.
  • Syd’s initial focus was really on allowing the Designers to get on with their designing.
  • The sacrifices that they made initially to ensure that there was enough content for their business to grow.
  • The great pay off they’ve had from consistently investing the time in putting out really high-quality photos on Instagram.
  • How to know when it’s the right time to start charging more.
  • How Shea and Syd have pushed each other, to create their Design Empire.
  • The time it took for them to afford to create their own catalog.
  • Attracting the type of clients that they have now.
  • The financial risk that they took and what they put on the line to keep going forward to create their dream.
  • The kind of support that Shea and Syd give one another.
  • How they came to be doing their Webisodes on Youtube.
  • Some of the actionable things that they have done, to really grow their business.
  • All about McGee and Co, a website that they started about a year ago where you can go online and order from their really great product line.
  • It’s really demanding to be a very good mom and a great entrepreneur, but it can be done!

Links:

Shea and Syd’s website: https://www.studio-mcgee.com

You can do your purchasing from: https://www.mcgeeandco.com

Shea and Syd on Instagram

Shea and Syd on Facebook

Shea and Syd on YouTube

Follow A Well Designed Business on YouTube

For your free offer, from MyDoma Studio, as a listener to the podcast, go to: https://www.mydomastudio.com/awelldesignedbusiness.

269: Nina Magon: Building a Team For Your Design Firm

1x
0:00
1:5:25

Welcome to today’s show! We have Nina Magen, the Principal of Contour Interior Design, on the show with us today. Nina is a very savvy lady, who has a lot going on, on both the business and the Design side. The fact that she is driven is evident in the nine-year rise of her Design Firm and it also shows in the way that she runs her business. Today we talk to Nina about the significant impression it made on her and her business when she was on American Dream Builder TV show. We also talk to her about her staff: how she hires and what she looks for when hiring someone. So listen in to find out more.

Contour is an international, full-service Interior Design firm, with offices both in Houston and Miami. There is a long list of award-winning interiors in the Contour portfolio, which have received recognition from NBC, Bravo and HGTV Networks, as well as acknowledgment for Best Interior Architecture and Best Commercial Interior, by Paper City. ASID also awarded them Best Commercial Interior. The work of Contour has been featured in Rue, Elle Decor, House Beautiful, Interiors Magazine and Lux Interiors and Designs, to name just a few. Listen in today, to find out more about Nina and her approach to running Contour Interior Design.

Show highlights:

  • Nina explains how she came to have such an international team.
  • What Nina does to encourage her team to learn from each other and to think outside of their comfort zone.
  • American design and architecture, as compared with the more modern, forward-thinking European design.
  • Nina discusses her approach and what she looks for when she’s ready to hire a team member.
  • The criteria for advancement, that Nina looks for in her team members.
  • What it takes to be a really successful Designer.
  • Nina discusses where her interest in being on a TV show came from.
  • How Nina managed to get onto American Dream Builders TV show in 2014.
  • Nina’s harrowing experience on American Dream Builders.
  • How Nina leveraged her life-changing experience on the TV show.
  • Nina’s constant growth, personally and business-wise, since being on the TV show.
  • The things that Nina is looking forward to doing, in the future.
  • How to get to be the Designer for celebrity homes.

Connect with Nina:

Website

Instagram

Facebook

Twitter

LinkedIn

Go to https://www.mydomastudio.com/awelldesignedbusiness to find out how MyDoma Studio can help you to run your firm more efficiently. There’s a special offer there for you too, as a podcast listener.

Previous shows mentioned on this episode:

Amber Lewis #184

268: Power Talk Friday: Ashley Faulkes- Maximizing SEO for Your Interior Design Firm

Welcome to another episode of Power Talk Friday! We have Ashley Faulkes, the CEO of Mad Lemmings with us on the show today. Ashley creates WordPress websites and he also is an SEO expert, which is one of the main reasons that LuAnn invited him onto the show. She knows that there are many of you out there, wondering about the merits of blogging and wanting to find out how to go about doing it. This is a topic that we really can’t seem to get enough information on, so listen in and learn from Ashley, who is an expert when it comes to blogging and creating websites.

Ashley, whose company is fourteen years old, is an Australian who is now living in Switzerland. After skiing one time, on the last run of the day, Ashley fell, twisting his leg and breaking it in thirty-seven places. He then had to spend three days immobilized in hospital, waiting for the weekend to be over and for the surgeons to get prepared to operate. It was well worth the wait, however, and he was also really lucky because they ended up doing a first class job and getting excellent results with his leg. The spin-off of this was that it brought Ashley to blogging, which then brought him to a whole new endeavor, which he became really good at, through getting educated and also teaching. Listen in now, to find out what Ashley has to share with you about SEO and Website Creation.

Show highlights:

  • Ashley’s opinion on the difference between a Square Space site and a WordPress
  • Migrating to a new website with all of your current content.
  • How to attract people to your website, if you’re doing the website yourself.
  • Optimising your Home Page and your Services Page.
  • Making a habit of getting reviews on your website for SEO- you can even set up a link for that.
  • Getting onto your local listings, to create SEO links, when starting out.
  • Leveraging social proof, through getting your business listed with The Chamber Of Commerce, or Government Institutions.
  • Finding the biggest bang for your buck, for SEO rankings.
  • How to find out, rather than guessing, if there are any people searching for a particular topic, before writing a blog post.
  • Thinking about reasons that people would need your services, for effective blogging.
  • How to create links to your website.
  • Getting access to Google tools.
  • Using the right keywords for great rankings.
  • Pictures can be worth a thousand words.
  • Using Youtube for great rankings.
  • The value of re-purposing your content.

Links: 

Ashley’s website: https://www.madlemmings.com

Ashley on Youtube: Mad Lemmings

Previous shows mentioned in this episode:

Lisa Escobar #258

267: Rasheeda Gray: A Pipeline With Over 20 Interior Design Projects in Under 2 Years

Welcome to today’s show! Our guest for today is Rasheeda Gray, the Principal of Gray Space Interior Design, which is located in the Philadelphia Metro area. Gray Space is still a side hustle for Rasheeda at this point in time and yet in just under two years, she has already had more than twenty projects! You’re probably wondering how she has managed to do this, so today she shares three strategies that she has used, to land these twenty plus projects and also her thoughts on what it takes to succeed in the field of Interior Design. Listen in now, to get some really actionable tips from Rasheeda, to fill your pipeline.

Rasheeda holds a Bachelor’s Degree in Marketing and International Business, as well as a Master’s Degree and she currently works full time, in a corporate position. She also has a husband and two kids. Rasheeda brings her business skills to her Design Firm, so listen in, as she explains how she’s managed to achieve as much as she has, in such a short time.

Show highlights:

  • What led to Rasheeda starting Gray Space Interior Design, as her side hustle.
  • Rasheeda is a strong believer in Vision Boards.
  • How Rasheeda managed to obtain her first two projects.
  • The way that Rasheeda made use of social media to get herself known, as an Interior Designer.
  • The magic mix for Rasheeda’s success on social media.
  • The secret to Rasheeda’s success on Instagram.
  • Rasheeda’s way of growing her business intentionally to attain the kind of success that she has, in such a short time.
  • Taking full advantage of any opportunity to speak at events as a great way to get yourself and your business known.
  • What Rasheeda did to get to know five Realtors.
  • All about Rasheeda’s Consultation Special for Cyber Monday.
  • Using Loss Leaders to attract more business.
  • How referrals and testimonials have helped Rasheeda to fill her pipeline.
  • The way that Rasheeda leverages her reviews on Howz, to get more business.
  • How Rasheeda found Cheryl and then selected her to be her mentor.
  • How mentorship has contributed to Rasheeda’s success.
  • Why it could be tricky to have a mentor from the same area as you.
  • Why it’s important to be upfront with your clients about your working a full-time job.
  • The questionnaire that Rasheeda has her prospective clients complete right in the beginning.
  • Assessing the needs of your clients, then providing solutions for them.
  • The logistics of running a Design firm, a full-time job and a family.

Links:

To take advantage of the special incentives that are being offered to you, as a listener of the podcast:

From My Doma Studio, go to: https://www.mydomastudio.com/awelldesignedbusiness

and

From our newest sponsor, Fresh Books, go to https://www.freshbooks.com/luann

 

266: Remya Warrior: How To Network in 7 Steps

1x
0:00
1:8:42

Today we have Remya Warrior on the show with us and she’s a New Jersey Interior Designer with a Master’s Degree as well as fourteen years of experience in the field. She is active in both the WCAA (Window Coverings Association of America), where she is currently the Vice President of the New Jersey chapter, and also in ASID in New Jersey, where she is the featured Tech Talk host. Listen in today, to hear all about what that is and also to find out about Remya’s very actionable Seven Step Process that she uses to really knock her networking right out of the park.

Remya really loves to cook for her friends and family and she firmly believes that the kitchen is the heart of the home and it is this that has her specializing in Kitchen Design. Being an active member of the WCAA has led her to her falling in love with window treatments and specializing in that area as well.

On Remya’s website, there is a line that says that she helps busy, middle-income families create a home that they love and this is something that LuAnn found very interesting because she really enjoys finding out what makes you, as an Interior Designer, different. LuAnn loves researching and finding out what really sets certain Designers apart, for the purposes of the show, and she points out that your clients also want to find something on your website, that really sets you apart as a Designer.  Listen in now, to find out more about Remya and the really interesting things that she does with her business, to set her apart from the rest.

Show highlights:

  • Koffee Break– the Video Resource that Remya used to have on her website.
  • What Remya learned from doing Koffee Break for two years.
  • What Tech Talk is all about and who Remya has connected with, through doing it.
  • How Remya has really managed to up her game, through doing Tech Talk.
  • How Remya selects the people that she interviews on Tech Talk.
  • You can go to the ASID channel on YouTube, to see the library of resources that Remya has created there with her webinars.
  • If you’d like to attend one of Remya’s Tech Talk Live Webinars, you will need to friend her on Facebook. (Remya Warrior)
  • Remya gives a detailed explanation of her Seven Step Process designed to help you to network most effectively.
  • The heartfelt and personal messages that Remya sent to only five special people on Thanksgiving.
  • What it takes to create a really effective Sales Conversation.
  • The three separate email sequences that Remya has on her website to put business leads into her pipeline.
  • Building your referral strategy, through Remya’s Seven Step Process.

Resources:

Remya’s website: https://www.rwarriordesigns.org

Remya on Facebook-Remya Warrior Designs

Remya on LinkedIn-Remya Warrior Designs

Remya learned this networking technique from her friend Paul McManus!

You can also search for Remya on YouTube and Ted Talk.

To get 10% off your entire first purchase from Curated Kravet, go to https://www.curatedkravet.com and use the code C K Podcast at the checkout.

If you’d like to be in one of LuAnn’s Masterminds, email her at info@luannnigara.com to see if you’re a good fit.

Please leave your review for the show on iTunes – LuAnn will really appreciate it

265: Power Talk Friday: FreshBooks for Your Interior Design Firm

Welcome to Power Talk Friday! We have an interview with FreshBooks today. A few months ago, FreshBooks and LuAnn started talking about them becoming a regular sponsor for this show.  As pretty smart business people, they both wanted to find out more about one another before joining forces, to see who they would be getting involved with.

FreshBooks asked to do a trial of two or three thirty second ad spots. Before LuAnn agreed to do any commercials for them, however, she wanted to know if they really were right for you, her listeners. And what better way for LuAnn to know if they are the right fit than to apply her ninja interview tactics to them? Listen in to find out more.

LuAnn wanted the chance to ask any and every question that she thought would be helpful, for you to decide if FreshBooks is right for you because she thinks they really are a terrific platform for helping you to track the money side of your Design business.

Today she talks to Julie Kerr, the Marketing Communications Strategist at FreshBooks, about FreshBooks and how she sees them as the perfect side companion to My Doma Studio. Listen in now, as Julie explains how this platform was designed, specifically for the small, serviced-based industry, to take the fear out of accounting and to help you to efficiently input, track and analyze your operations, your projects, and your business.

Show highlights:

  • Julie explains what FreshBooks is all about.
  • Who the ideal client for FreshBooks is.
  • Julie explains why this is the Accounting Software for non-Accountants.
  • FreshBooks have built templates that actually help you to get paid faster.
  • How FreshBooks helps you to track and operate your business seamlessly.
  • You can take a picture of the receipts of money you spent, on gas, lunches or even hotel stays and the information will be automatically uploaded- and even sorted, for tax time.
  • Your company credit cards can be linked to FreshBooks, to have all the transactions automatically uploaded.
  • How FreshBooks helps you to easily assess the health of your business.
  • Julie explains how the whole invoicing process of FreshBooks works.
  • How well FreshBooks would work, as a side companion to My Doma Studios.
  • The really beautiful design of the way that of FreshBooks looks.
  • You can have your questions answered right away, by the Toronto based support team, at their call center.
  • The way that the pricing structure of FreshBooks works.
  • How FreshBooks helps you to track the exact number of hours that have been worked on a project.
  • The different ways that you can stay connected to FreshBooks.

Resources:

You can get a free 30 Day Trial with FreshBooks!  All you have to do is go to https://www.freshbooks/LuAnn to sign up!

If you still have any questions, you can email their Support Team at support@freshbooks.com, or you can give them a call at 1-866-303-6061.

264: Design Biz Live: How to Manage Not Being the Project Manager

How many times have you, as a Designer,  felt like you were caught between your client and the Contractor? You know the kinds of situations where you have created a floor plan for space, only to find, on your next visit to the site, that a wall has been moved… So, what happens when this happens? Listen in now, to find out.

Judith Neary and Corey Klassen have some terrific insights and advice for you around this subject, on today’s Design Biz Live feature. On today’s show, Corey and Judith will be talking about how to manage not being the Project Manager. The diversity of the Design Industry is your strength, but sometimes also your weakness, as a Designer, so listen in, as we pick this topic apart a bit and go through the nuances of it, so that you can find out how to avoid being in this kind of situation.

Show highlights:

  • The definition of Project Management.
  • Judith’s concept of the three legs of the stool.
  • The challenge that Corey faced recently, around having to manage a project.
  • The role of the General Contractor, as compared with that of an Architect, or a Designer.
  • The different elements that need to be pulled together, to create cohesion in a project.
  • What a really good Project Manager looks like.
  • Where Designers tend to fall down in a project.
  • What the initial Sales Process should cover.
  • Judith’s way of preventing the pain factor in a project.
  • Educating the client about the costs of Project Management.
  • When to say ‘no’ to a project.

 

263: Amanda Evans: Creating Growth in Your Interior Design Firm

Welcome to today’s show! Our guest for today, Amanda Evans, is someone you may know through Instagram. She is the Founder and Principal of Amanda Evans Interiors, which is based in Vancouver. Amanda opened her business in 2009, before the birth of  Theo, her first child. Today Amanda talks to LuAnn about what work looked like for her before Theo came into her life, what it looked like after Theo began pre-school and what it looks like now, after their daughter, Marlee, who is now just three months old, was born. Listen in to find out more.

On the show today, Amanda gives a detailed explanation of how she grew and then filled her pipeline, so that now, only three years later, she already has three employees. If you have been battling with ways to give your new (or existing firm) a boost in getting new leads, you’re going to really enjoy today’s show. Listen in now, to find out from Amanda some ways to handle the transitions in life, both from a business standpoint and when things come at you personally.

Show highlights:

  • Some of Amanda’s observations about the transitions in her life, over the last few years.
  • Amanda’s really intentional way of creating relationships with the Builders and Realtors that she wanted to work with.
  • What it was like for Amanda, and how she coped, when she first joined the mostly male Builder’s Association and started going to networking meetings.
  • Amanda’s way of initiating a first meeting, to connect with the Builders and Realtors that she wanted to build relationships with.
  • Some lessons that Amanda learned, and how her thinking changed, while making the transitions in her life.
  • How Amanda was able to up-level her work and take on even more, by hiring people to assist her.
  • Taking the pain out of developing new relationships with Builders or Contractors.
  • How Amanda managed to get ideal team together.
  • Some advice to help you to hire the right people for your business.
  • Amanda’s way of growing her Instagram, to get over 12 000 followers.
  • Some things to watch out for, when tagging people on Instagram.
  • You really do need to credit your photographer!
  • Winning ways to work with Instagram.
  • Some tips for engaging with your Instagram Community.

Links:

Website: https://www.aeinteriors.ca Instagram: @amandaevansinteriors Facebook: Facebook.com/amandaevansinteriors Twitter: @amandaevansinc   Previous shows mentioned on this episode: 

Nancy Ganzekaupher #256

Tabitha Carro #235

Shea McGee #236

Amber Lewis #184

262: Power Talk Friday – Dezignwall- What is it? With Joseph Haecker

Welcome to another Power Talk Friday! Today LuAnn is really excited to have Joe Haecker, The CEO and Founder of Dezignwall, with her on the show. Listen in to find out more about this awesome social network platform, created specifically for the Design community.

Dezignwall is the fastest growing network for Design and Architectural professionals, worldwide. It is the very first social platform to address the specific needs of the international Design community and it blends the features found on top social media platforms with the ability to produce products. The goal of Dezignwall is to unite the International Design and Products community, in order to help the industry to compete in a constantly changing and growing global marketplace.

Joe’s background is in Custom Lighting, for hotels, casinos, high end residential and Daylight Tubular Skylight Industries. He has been responsible for setting trends, developing innovations and also coordinating world-class projects internationally, for more than seventeen years. He has served as Head Of Design for Triton Chandelier, Alger Lighting, and Solatube International. He has also consulted for many custom lighting companies, including iWorks, Spectrum, 3Form Light-Art Schonbek and lots of others. Joe has a passion for the success of the industry and he serves as an Industry Advocate, fostering a focus on global communication, collaboration and restoring the value of luxury in the industry. Joe is a single Dad of two sons and he is very involved in Business Consulting, Mentoring and establishing an ecosystem for startups and Tech Companies in the Antelope Valley and Kern Country areas of Southern California. Listen in now!

Show highlights:

  • Joe explains how Dezignwall came about, what it is and why you, as a Designer, should care.
  • The difference between Dezignwall and Instagram.
  • Dezignwall is a place for one of a kind artisans.
  • The multiple angles that a product can be viewed, on Dezignwall.
  • The awesome features to be found on Dezignwall.
  • Why a Designer would want to upload their projects onto Dezignwall.
  • How Dezignwall works as a sales efficiency tool.
  • How Dezignwall works for Designers and how it works for consumers.
  • Joe’s motivation in creating Dezignwall.
  • Dezignwall is the only social network platform that features Podcasts.
  • Joe explains the value of having your Podcast featured on this platform, to tell your Design story.
  • Dezignwall is a tool that has access to analytics, so it can really help you to cater to the specific needs of each client.
  • Everything on this platform can be accessed via a keyword search.
  • The benefits of this platform, for reaching and connecting with a global market.
  • Dezignwall as a system for coordinating the Trade Shows that you attended.
  • The goal that Joe had in mind when creating this platform.

Resources: 

Website: https://www.dezignwall.com

FB LIVE Talkshow: https://www.facebook.com/events/502777173434577/?ti=cl

Social Handle: @Dezignwall, Inc

YouTube: https://www.youtube.com/channel/UCCycMyaEpwYZVOg0D7pfIfA/featured

Follow LuAnn on YouTube:

https://www.youtube.com/channel/UCgRScT16XD_jq_NqsPPawDA