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Power Talk Friday: Rachael Bozsik: Discover Your Goldmine and Unleash Your Marketing

Episode 759 of A Well-Designed Business®

Today with Rachael Bozsik:

Welcome to A Well Designed Business. Today we have Rachael Bozsik, International Keynote Speaker and top elite branding coach. This is the second time we have had Rachael on and I cannot wait to share with you what she has been up to since last on the show. 

In addition to working with myself, Rachael has worked with many leaders in the industry including Sandra Funk, Michele Williams, and many up-and-comers. I encourage you to listen to find out how you can work with Rachael, and also how she has used her marketing strategy of the 4 P’s (positioning, press, paid speaking, and partnerships) to gain luxury clients and be seen as the “go-to” in your industry. 

Pick it apart:

[15:45] Rachael shares with us her process when she starts a new Luxe Day client. 

[23:47] Rachael explains using partnerships as a “pipeline filler” rather than a public partnership.

[32:00] Rachael tells us about the application and process to work with her. 

[43:55] Another successful example of a past client, Emily, that listeners can relate to.  

[1:04:00]: Information on how to work with Rachael, how she works with her clients, and pricing. 

More about Rachael Bozsik

Rachael Bozsik is an international keynote speaker and Thought Leadership Coach for female entrepreneurs within the creative field.

It is Rachael’s mission to empower entrepreneurial women to position themselves as world-class thought leaders and public figures in their niche via the press, paid speaking, and partnerships. Think – a feature in Arch Digest, mic at High Point Market, and Partnership with Loloi. Rachael’s clients include award-winning interior designers, HGTV personalities, and internationally recognized creatives.

Rachael has been applauded for her work in numerous international publications as a top-tier expert in elite brand positioning in 40 national outlets including Forbes, Glamour, Business Insider etc.. Through her work as a professional speaker, she has empowered close to 100,000+ women on stages including Harvard Business School, Design Influencers Conference, (ASID) American Society of Interior Designers NYC, IIDA, Cornell, Bermuda’s SBA, SPANX HQ just to name a few. She has also had the opportunity to partner with incredible brands including Oprah’s Leadership Academy, Loreal, Sephora, Kendra Scott etc.

Connect with Rachael Bozsik

Website

Instagram

LinkedIn

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Other Shows Mentioned

#2- The Importance of Systems for a Profitable Interior Design Business With Sandra Funk Levy

#20- Arianne Bellizaire: Could Your Hobby or Hidden Talent Be Your Marketing Platform?

#137- Michele Williams: Scarlet Thread Consulting- Actionable Tips for Time Management

#145- Sandra Funk of House of Funk: Why and How She Re-Branded Her 10-Year-Old Firm

#180- PTF: Michele Williams Talks About Profit First and Why It Matters to You

#190- Kathy Kuo: How Kathy Kuo Home, The Online Boutique, Can Assist Your Interior Design Firm

#395- PTF: Michele Williams: Financial Health Checklist For Your Interior Design Business

#520- PTF: Sandra Funk: The Interior Design Standard Is Here!

#568- Arianne Bellizaire: “A Reluctant and Accidental Leader in #BLM.”

#651- Power Talk Friday: Rachael Boszik: Gaining Credibility in Interior Design

#683- Jessica Matteson: The Client Experience is #1 in Design

#709- Jenny and Ben Slingerland of Black Ink Interiors: The Stages and Decisions to Grow Your Design Business

A Big Thank You to Today’s Sponsor:

Revel Woods wants you to add more profits to your projects by teaching you how to recommend and sell hardwood flooring. Revel Woods will be there for our PTF Tour this April 1st, 2022 so if you are planning to join us in HP, you will meet John Dupra, the CEO of Revelwoods. Until then, head over to revelwoods.com/pro-account.

What Level is Your Design Business?