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Kathy Kuo: The Power Behind Establishing Core Values in Your Interior Design Business

Episode 983 of A Well-Designed Business®

Today With Kathy Kuo:

Hi, welcome to a Well-Designed Business. Have you taken the time to identify your core values? To actively write them down and define what they mean to you? And if so, have you taken it a step further and pulled those values into your interactions, your hiring, your firing, and your feedback? Core values might be easy to push to the side. But if done right, they reduce conflict, make decision-making easier, and provide important clarity for your business.  Today, I’m joined by Kathy Kuo to unpack core values and discuss how to embody them in your business and your processes.

Pick It Apart

[4:52] LuAnn and Kathy discuss the importance of values not just to you but to your clients, your employees, and the culture of your business.

[12:52] LuAnn reflects on what happens when you don’t establish company values.

[19:06] Kathy and LuAnn talk about how to decide which values are important enough to make the core values list.

[38:36] Kathy shares the process she uses to make tough employment decisions.

[47:28] Kathy discusses her design trade program and what it offers for designers.

LuAnn Nigara and Kathy Kuo’s Ah-Ha Moments

“The real question is, are you hiring and firing based on these values, and how does that actually translate to your customers, because your clients actually buy your core values.” -Kathy

“When we sat down to write out the values, I had a list of 10, which I knew was too many. And the integrator said, these are all important to your business. But this was the money line. He then asked me, what are the things you would hire and fire on? And that was the lightning bolt of clarity for me.” -LuAnn

More About Kathy Kuo

Kathy Kuo is the CEO of Kathy Kuo Home, a recognized tv personality, and a celebrated interior designer. Published in the press as an international guru within the home and lifestyle space, Kathy has an unmatched eye for curating, sourcing and designing luxury furniture and homewares. Today, she continues to develop the fastest growing online platform in the home and design industry. Kathy has 20+ years of experience in the home industry and now serves as a speaker and activist for female entrepreneurs. It is her mission to support women to intentionally grow and scale value-focused teams.

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#190: Kathy Kuo – How Kathy Kuo Home, the Online Boutique, Can Assist Your Interior Design Firm

Other Resources Mentioned:

Schwartz Design Showroom on May 22nd

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What Level is Your Design Business?