Rama Dandamudi: Why Predictability Matters More than Pricing for Interior Designers

Episode 902 of A Well-Designed Business®

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902: Rama Dandamudi: Why Predictability Matters More than Pricing for Interior Designers

Today With Rama Dandamudi:

Welcome to a Well-Designed Business. We all know the value of relationships in business—but what about the HOW? How are people going about building solid business relationships that make a difference?

My guest today, Rama Dandamudi, is someone who believes in relationships. Rama is here today to talk about predictability—specifically why predictability matters more than pricing. But as you’ll hear in this conversation, the way you create predictability is by focusing on relationships.

Pick It Apart

[5:39] Rama and LuAnn talk about the importance of execution.
[10:56] Rama shares why being predictable matters.
[17:06] Rama discusses how relationship-building ensures successful projects.
[27:24] Rama and LuAnn talk about how to handle tough situations and conversations in business.
[39:58] Rama and LuAnn discuss why a personal touch matters.

More About Rama Dandamudi

I am a Chicago-based entrepreneur with more than two decades of experience creating and managing businesses within the residential design industry. Currently, I am the president and founder of 210 Design House, a lifestyle showroom offering a curated collection of internationally acclaimed, high-end interiors products (including Snaidero, MisuraEmme, Plain & Fancy, Glas Italia, Arflex, Wall&decó, and Milldue noorth and Vitage).

For more than 25 years, my team and I have brought functional luxury and unique design to life in both single-family and multi-unit residential projects across Chicago and the country. In addition, I have spent the past two decades developing partnerships with international luxury brands and bringing them to the U.S. market, while remaining active with charitable organizations focused on child welfare and education. Prior to entering the design world, I was a board certified surgeon at Cook County Hospital for nearly 20 years.