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Anna Kenoff – The Morpholio App For Your Interior Design Business

Episode 217 of A Well-Designed Business®
217: Anna Kenoff – The Morpholio App For Your Interior Design Business

Have you heard of the Morpholio Project yet?  Well, today LuAnn has something pretty cool to share with you!

Morpholio is an IOS app and LuAnn has the co-creator, Anna Kenoff, with her, on the show. This app was designed as a tool for your presentations, for working with and collaborating and critiquing presentations, with your clients.  The news about this app has been featured in Wired, Fast Company, USA Today, ABC News, Arch Daily, Dwell and also a dozen other outlets. LuAnn really thinks that you’re going to like this awesome and groundbreaking app for your design business, so listen in to find out more about how it can really save you time and energy!

Anna,  is an Architect who found a need, while doing her work. Like many other brilliant people that have been featured on the show this past year, she gathered some of her smart friends and together and they built an answer to her problems. And so, Morpholio was born! Anna has had some really significant projects, as an Architect, including the Queen’s library, in collaboration with New York City’s Design Excellence Program, New York’s first edible school yard, in Brooklyn and Public Farm One, commissioned by Moma PS One. She has a Master’s in Architecture, from Columbia University and a Bachelor’s of Science in Architecture, from the University of Virginia. Listen in now, to find out more about this really innovative new app and it’s really awesome features for Designers.

Show highlights:

  • Anna explains what Morpholio is all about, what it comprises of and how she came up with it.
  • Anna walks you through how a Morpholio Board will work for you, in real time, during a presentation.
  • Anna explains some of the technicalities of working with the Morpholio Mood Board.
  • Morpholio has a curated library of thousands of amazing pieces of furniture, fixtures, fittings and finishes. Anna explains how this works for you, when you’re designing a Mood Board with Morpholio- and you can create and add your own library too.
  • The really sophisticated and smart tools that Anna and her team create for iPads.
  • Morpholio can really hold tons of information, in a much smaller format.
  • Pinterest is such an important way that Designers and their clients communicate, so Morpholio has a portal directly to Pinterest.
  • Morpholio has recently partnered with Pinterest, so it’s the only app on the planet that they are allowing to portal into your Secret Boards.
  • You can adjust the colors on the images, with Morpholio.
  • The research mindset that Anna and her team started out with.
  • How you, as a Designer, could use Pinterest in conjunction with Morpholio.
  • You can actually manipulate the images when you import them into Morpholio.
  • Morpholio is a really efficient tool for smaller businesses- and its almost revived the iPad!
  • How to become a member of Morpholio.
  • Go to #morpholioboard on Instagram and have a look!
  • It really doesn’t cost much, to use Morpholio. It’s only $3,99 for the Entry Level App and $11,99 for the Pro Version.

Links:

The Morpholio website: http://www.morpholioapps.com

You can also find Morpholio on Facebook and Instagram

What Level is Your Design Business?