What Level is Your Design Business?

Visibility for Creatives

A journey from invisibility to visibility.
Visbility for Creatives Rachel Moriarty

This course is for action takers who want to separate themselves from the pack.

Are you hiding from—or simply overwhelmed by—the idea of creating visibility for your business? 

This method is for both the newbies who are trying to build awareness and the established designers who feel like they are being passed over because of new media platforms.

We’ll start wherever you are and work on mindset strategies to position you exactly where you want to be. Visibility is a beautifully powerful tool—and an important element to help you achieve your business goals. Interested? Sign up for LuAnn’s updates and early bird pricing!

Visibility Creates Opportunities

Week 1
Let’s Get Visible

What is (and isn’t) “visibility”? How can you create confidence by personifying your business? How do you reframe your thoughts about visibility?

Thursday, April 21st at 12:30pm ET

Week 2
Create Content That Serves, Inspires And Sells

How do you share you in a way that gets people to want to follow, hire and refer you? Plus: How to create awesome content for humans…not fans or followers.

Thursday, April 28th at 12:30pm ET

Week 3
Thought Leadership Marketing

How can naming your superpower give you superpowers? How do you create authority (and not in a grandiose way)? How can you stake your claim in the marketplace?

Thursday, May 5th at 12:30pm ET

Week 4
The Power Of Your Brand Identity

How can you be the designer that your clients are dying to work with? How do you stop crowd-sourcing when it comes to your brand? Hint: The answers aren’t in Facebook groups!

Thursday, May 12th at 12:30pm ET

Week 5
A Service Approach To Your Offers

How do you sell yourself on you? How can you share knowledge through “show and tell” room transformations? How do you make it easy for your clients to hire and pay you?

Thursday, May 19th at 12:30pm ET

Week 6
Self Image, Self Expression, And Surroundings

How can you use self-expression as a tool to create opportunities? How do you partner with your surroundings to elevate your business? How can you reinvent yourself so that you want to show up consistently?

Thursday, May 26th at 12:30pm ET

LuAnn Nigara
Meet Rachel Moriarty

Rachel Moriarty is the CEO of House of Moriarty, Inc. Since launching her eponymous design firm, she has made her mark in the luxury residential market. Her work has garnered awards, media coverage, and global recognition which has enabled her to expand her brand as a licensee, influencer, speaker, and global brand ambassador.

Visibility, like interior design, is an inside job.

This course is for the designer that’s tired of hiding in plain sight—I see you. By the end of this course, you will walk away with…

  • Confidence. Clarifying your superpowers and messaging will give you confidence.
  • Commitment. You’ll commit to taking imperfect action.
  • Ease. You’ll find that marketing doesn’t have to be hard, it can be creative and joyful.
  • And much more…

Let’s introduce you to potential clients, industry contacts, and the world at large.

What's Included?

  • LIVE VIDEO COACHING CALLS WITH 6 SPECIFIC TOPICS: 6 weeks of 1 hour and 15 minute live zoom video coaching with 1 hour of your instructor teaching and 15 minutes of live Q&A.

  • PRIVATE CONVERSATION BOARDS FOR EVERYONE IN THE COURSE: Sometimes we need to try something or think about it further...and then we look for clarification. This group is for collaboration, victories and trouble-shooting. Your instructor, LuAnn, and your peers will deepen your understanding of the content.

  • RECORDED CLASSES: Can't make one of the classes? Recordings of each class will be available the next day! Simply log in to your account at luannnigara.com to access them. We will send you instructions.

Visibility for Creatives

A journey from invisibility to visibility.


Visit luannuniversity.com for updates on the upcoming semester!


  • Where do we meet? How long are the meetings?

    We meet each week via livestream. Expect an email with instructions a few days before your class begins.

    Each meeting is one hour and fifteen minutes of live coaching with a combination of dynamic teaching (expect tons of real-world examples!) and live Q&A.

  • I can't make one of those dates! What should I do?

    No problem! Recordings of each class will be available the next day.

    And don’t forget the Conversation Boards! Your instructor will be there each week for additional Q&A and more opportunity to understand the concepts. Even if you are in a different time zone, you can sign up and get full value from this course.

  • This sounds amazing, but what if I'm not satisfied?

    No worries. If you're not delighted, then LuAnn and your instructor would definitely like to hear from you! Reach out within ten days of the last meeting.

  • Tell me more about the Conversation Boards...

    Your instructor will be checking in on your Conversation Board at least a few times a week to answer any questions that you post. You will also be able to interact with your classmates, continue discussions from your sessions, and share wins as you put your new-found skills into practice.

  • What are the dates and times of the course meetings?

    We meet on Thursdays for six weeks at 12:30pm ET.

Is this course for you?

We’re a great fit if…

  • You want to show up in a way that makes your prospects clamor to work with you
  • You want to fall in love with your offers and the marketing of your business
  • You want to break through to your next level with fun and ease

We’re not a fit if…

  • You want to remain inconsistent with your marketing
  • You mostly market as a reaction—when you really need the business
  • You think your work alone should speak for you
What Level is Your Design Business?