What Level is Your Design Business?

The Client Magnetism Method: Attract, Persuade, Retain

Gain a Loyal Following and Clients Who are the Perfect Fit

Just being yourself is enough to attract clients.

Yes, it’s true—because people buy from people. Are you newer to the industry and have marketing anxiety? Still doing your marketing yourself? Want to be able to direct your team with tried and true marketing methods? This course is for you.

At the end of my course, you will know how to share and lean into your stories to market effectively and personably to your audience. You’ll walk away with months of content, a well-defined plan, and new confidence in your ability to get in front of potential clients. Want in?


The 6 Steps to Leveraging What and Who You Already Are

Week 1
Create Your Story


Why does your story matter? How—broken down step by step—can you develop your story? And more! Plus: What is an “attractive persona” and how is it the key to business growth?

Wednesday, March 17th at 2:00pm ET


Week 2
Utilize Your Story


How can you utilize your ups and downs in life in a positive way? Where and how should you share your story? Plus: A guide to strategically repurpose your story content to attract your ideal client in multiple ways.

Wednesday, March 24th at 2:00pm ET


Week 3
Showing Your Personality


What are the best ways to look for appropriate personalized content? What’s the key to confidently showing up in your marketing as you? (This is essential!) Plus: The absolute best, most impactful ways to integrate your life and observations into your marketing.

Wednesday, March 31st at 2:00pm ET


Week 4
Strategic Email Writing


How does all of this translate specifically into email and why does it matter? What is the anatomy of a powerful email? What is most important when it comes to writing emails? How can you improve your open and response rate? And more!

Wednesday, April 7th at 2:00pm ET


Week 5
The Anatomy of Being Seen


Let’s get you to go live! How will take the steps to do it and why is it a risk that will pay off for your business? Plus: Hacks that will level up your entire presence, putting yourself out there, how to reuse content from your story when at live events, the art of conversation, listening, and networking to get results.

Wednesday, April 14th at 2:00pm ET

Week 6


We will summarize and review key points and takeaways from modules and make sure you’re putting it all into action! Use magnetism and attraction your own way, systemize your content creation, and make your story and personality a unique selling point.

Wednesday, April 21st at 2:00pm ET

LuAnn Nigara
Meet Nancy Ganzekaufer


Nancy is a Speaker, Certified Body Language Trainer, Author and Business Coach to Interior Designers. As an expert in marketing, sales, profitability, and systems, she teaches how to have the confidence to charge what you are worth, how to succeed in sales without feeling sales-y, and how to authentically position yourself in your market for maximum visibility.

Use your story, life, and daily experiences to become an “attractive persona”.

Take a deep dive into your own narrative—learning why your unique set of life experiences matter—and how you can pull from them build a kinship with your potential, current, and future clients.

Following this course, you will:

  • Learn to confidently own and define your story in order to attract,
    persuade, and retain a consistent flow of incoming leads.
  • Formulate your own Content Creation System that you can use over and over again based on your unique story and personality.
  • Come away with one to two months of email and social media content—unique to you and crafted to attract your ultimate clients.

Still struggling to get a pipeline of steady leads? Nancy can help. Register now!

What's Included?

  • LIVE VIDEO COACHING CALLS WITH 6 SPECIFIC TOPICS: 6 weeks of 1 hour and 15 minute live zoom video coaching with 1 hour of your instructor teaching and 15 minutes of live Q&A.

  • PRIVATE CONVERSATION BOARDS FOR EVERYONE IN THE COURSE: Sometimes we need to try something or think about it further...and then we look for clarification. This group is for collaboration, victories and trouble-shooting. Your instructor, LuAnn, and your peers will deepen your understanding of the content.

  • RECORDED CLASSES: Can't make one of the classes? Recordings of each class will be available the next day! Simply log in to your account at luannnigara.com to access them. We will send you instructions.

The Client Magnetism Method: Attract, Persuade, Retain

Gain a Loyal Following and Clients Who are the Perfect Fit

KICKING OFF March 17, 2021

Register Now for Early Bird Pricing: $1895
The price goes up to $2195 on March 5th!


  • Where do we meet? How long are the meetings?

    We meet each week via livestream. Expect an email with instructions a few days before your class begins.

    Each meeting is one hour and fifteen minutes of live coaching with a combination of dynamic teaching (expect tons of real-world examples!) and live Q&A.

  • I can't make one of those dates! What should I do?

    No problem! Recordings of each class will be available the next day.

    And don’t forget the Conversation Boards! Your instructor will be there each week for additional Q&A and more opportunity to understand the concepts. Even if you are in a different time zone, you can sign up and get full value from this course.

  • This sounds amazing, but what if I'm not satisfied?

    No worries. If you're not delighted, then LuAnn and your instructor would definitely like to hear from you! Reach out within ten days of the last meeting.

  • Tell me more about the Conversation Boards...

    Your instructor will be checking in on your Conversation Board at least a few times a week to answer any questions that you post. You will also be able to interact with your classmates, continue discussions from your sessions, and share wins as you put your new-found skills into practice.

  • What are the dates and times of the course meetings?

    We meet on Wednesdays for six weeks at 2:00pm ET.

  • I want to register! How do I sign up?

    Click the green button below. See you there!

What Level is Your Design Business?