What Level is Your Design Business?

Barry Lantz: Advice from a Seasoned Interior Designer

Episode 697 of A Well-Designed Business®

Today with Barry Lantz:

Welcome to A Well-Designed Business. In his twenties, Barry Lantz worked retail before starting his own full-service interior design business. Then, instead of retiring, he switched gears to begin a successful encore career in art. Learn what advice this seasoned pro has for young designers and the words his mother told him that he’ll never forget.

Pick it apart:

[7:09] Barry talks about his first job before starting his own business.


[11:15] Barry shares his story about pitching to Kravet.


[17:41] Barry talks about his unique approach to client presentations.


[26:35] Barry shares advice for designers.


[30:36] Barry talks about the need for designers to have confidence.

LuAnn and Barry Lantz’s Ah-Ha moments:

“For me, selling is the rush. I just love to sell!” – Barry Lantz


“Two of the biggest words for success are selling and presentation.” – Barry Lantz

“I never think anything. I’ve never said that to a client.” – Barry Lantz

More about Barry Lantz:

Known nationally for his sense of style and interior design talent, Barry Lantz embarked on a professional artistic career in 2010. After painting several pieces for an event and selling them unexpectedly, he began to paint on canvas as a layer to his design business. His art has become an important component of his successful design profession.

Barry of A Lantz Design has designed interior and exterior spaces for more than thirty years. His signature interiors have been published in local and national publications. Barry’s work is admired, respected and enjoyed in over thirteen states in the United States. His style and talent have also been featured on HGTV. Barry continues to provide interior and exterior design services to his clients everywhere. 

The long lasting relationship he has with clients is what motivated him to begin his expression on canvas. With the use of color, scale, form and balance the interior spaces he creates become works of art.

By applying his forward design approach to canvas, Barry’s art comes alive with movement, mood, color, scale and proportion. Inspiration comes from shapes, light, texture, color and earthly ingredients. 

His new found love for painting has become a passion. “Having placed several hundred pieces since 2010 is overwhelming and very flattering,” he shares. Barry paints in his design studio in Carmel, Indiana.  His studio features work in all sizes and colors and you can see a painting in progress. 

Commissions are welcome for the most discriminating buyers and collectors.

Connect with Barry Lantz:



Barry Lantz Interiors

Kravet: Barry Lantz Canvas to Cloth

What’s new with LuAnn Nigara

The Power Talk Friday Tour at High Point

LuAnn Nigara and Friends Meet and Greet at High Point 


Inside Voice, Outside Voice Monthly Virtual Events


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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

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A Big THANK YOU to Today’s Podcast Sponsor:

Kravet: To see what’s new at Kravet, go to Kravet.com and use coupon code AWDB10 for 10% off.

If you are going to High Point this fall, Oct 2021, please be sure to stop into to Kravet. Their showroom is one of the most beautiful ones there. You can see the Canvas to Cloth Collection, meet the Kravet team and let them know how much you appreciate their support in helping me bring this podcast to you. 

If you will be in High Point, I hope you are planning to come the LuAnn and Friends Meet and Greet party sponsored by Revel Woods Pandora’s Manor. This is a free event but you do need to RSVP. Please go RSVP here!

What Level is Your Design Business?